Carrying a unique clothing collection is the main point of interest for consumers. They use small stores in the hope of finding unique styles. Styles that are different to the mass stock the major stores churn out. Wide variety, cherry picking of styles from wholesalers is key. This gives your store the best chance of survival.
Using your budget wisely
Using your budget wisely seems obvious. But it is easy to get away when you see something you like. Take smaller quantities and more variety. This is the best advice i can give you. If a certain style sells well for you, repeat it. Do not run the risk of getting caught out. This can easily eat up your budget you have set for the season.